Atendyo vs Gorgias: which one fits a small store

Published on 2026-06-13

When a store grows and support overflows, the name Gorgias comes up fast. It is one of the best-known customer service platforms in the ecommerce world. If you are comparing Gorgias with Atendyo, it is important to understand that they are not exactly the same thing: they solve different needs. This comparison helps you see which one fits a small store, without the hype.

What Gorgias is and what it does very well

Gorgias is, above all, a helpdesk: a ticketing system built for ecommerce. It centralizes in a single inbox the messages arriving by email, chat, social media and other channels, turns them into tickets and lets a support team handle them in an orderly way. It integrates deeply with Shopify, so your team sees the customer's orders without leaving the conversation, can issue refunds and automate replies.

What Gorgias does very well is managing support at scale: rules, macros, ticket assignment, team metrics and, more recently, AI automation. If you have a support team and a high volume of messages to organize, Gorgias is a serious and powerful tool.

How Gorgias charges

Gorgias usually charges through plans based on the number of tickets, and its AI automation is billed separately per interaction or automated resolution. It is a model that makes sense for stores with a team and high volume, but for a very small store it can get expensive and hard to predict. Check their website for the exact figures, because they depend on the plan and the number of tickets.

Where Atendyo fits

Atendyo is not a ticketing helpdesk for a team. It is an AI assistant that serves and sells on the front line, built for small stores usually run by a single person. Its traits:

  • Flat price of 29 EUR a month, no setup and no per-resolution or per-ticket fee. You have the details on the pricing page.
  • AI that answers on its own with your own store's information, without you setting up complex rules.
  • Web and WhatsApp with the same assistant and the same information.
  • 50+ languages, detecting the customer's.
  • Shopify catalog with live photo, price and stock.
  • Demo in a minute by pasting your website address, no sign-up.
  • GDPR and EU-native.

Let us be fair: what Gorgias does that Atendyo does not

It is only fair to acknowledge it: Gorgias is much more than a chat. It is a full helpdesk suite with tickets, a shared inbox for several agents, queue management, team performance reports and very detailed business rules. If your store already has a support team, receives hundreds of messages a day across many channels and needs to organize them as tickets with SLAs, Atendyo does not cover that case. Gorgias does.

Atendyo focuses on something else: that the customer gets a good answer instantly, in their language, on web and WhatsApp, and that you do not have to be present or run a support operation.

Three questions to decide well

Before choosing, answer these three questions honestly. They will save you from paying for something you will not use.

  • How many people handle support? If it is just you or two of you, a ticketing system with queues and SLAs is too much machinery. If you already have a support team with shifts, the helpdesk starts to make sense.
  • How many messages do you get a day? With a handful a day, what you want is for the repetitive ones to answer themselves, not to organize them into tickets. With hundreds across several channels, organizing them becomes the main problem.
  • What keeps you up at night? If it is not managing to reply after hours, you need an AI that answers on its own. If it is the chaos of not knowing which ticket is unattended, you need a helpdesk.

Which one fits your small store

  • Choose Gorgias if you have (or will soon have) a support team, a high volume of tickets across several channels, and you need a helpdesk with rules, queues and metrics to manage it all in an orderly way.
  • Choose Atendyo if you run the store solo or nearly so, want the AI to answer the repetitive stuff from day one, need WhatsApp and several languages, and prefer a flat, predictable price with no cost per resolution.

A small store rarely needs a full helpdesk from the start; what it really needs is to stop answering the same thing at odd hours. If that is your case, try the Atendyo demo with your store and check in a minute whether it lifts that weight. If you later grow and need a ticketing system for a team, then it will make sense to look at a helpdesk like Gorgias.

Try it free with your store

Paste your website address and within a minute you will be chatting with an assistant that already knows it. No sign-up.

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